A living link of times! Krasnaya Moskva is the embodiment of the Novaya Zarya perfume style, based on the best traditions of Russian perfumery, which the factory has preserved and developed since its foundation.

Special attention should be paid to the soap, which can be used both for everyday use and become an original gift.

In 1864, Heinrich Brocard founded a factory in Moscow for the production of perfumed soap: the famous Detskoye with the Russian alphabet pressed on it - a letter on each piece! - Yantarnoye, Medovoye, Sharom, Narodnoye.

The soap was a dizzying success, and soon even the court began to use it.

In honor of Empress Maria Feodorovna, Brocard created the Empress's Favorite Bouquet perfume, then they were renamed in 1917 as Krasnaya Moskva perfume.

The perfume became a legend of fragrances and gained unrivaled popularity in Russia and abroad, and the legendary Brocard Empire turned into Zamoskvoretsky Perfume and Soap Factory No. 5, and then into the Novaya Zarya factory.